Social Bookmarking In A Rush
Author: Freddy Escoba

Social bookmarking has become a common term within the internet
surfers. What exactly means? Why social bookmarking is important
for marketers? What's the benefit of social bookmarking sites?
Let's quickly answer these questions…

What is Social Bookmarking

Definition from Wiki:

On a Social Bookmarking system or network, users store lists of
Internet resources that they find useful. These lists can be
accessible to the public by users of a specific network or
website. Other users with similar interests can view the links
by topic, category, tags, or even randomly.

Other than web page bookmarks, services specialized to a
specific subject or format - feeds, books, videos, music,
shopping items, map locations, wineries,etc. - can be found.

In a social bookmarking system, users store lists of Internet
resources that they find useful. These lists are both accessible
to the public or a specific network, and other people with
similar interests can view the links by category, tags, or even
randomly. Some allow for privacy on a per-bookmark basis. They
also categorize their resources by the use of informally
assigned, user-defined keywords or tags. Most social bookmarking
services allow users to search for bookmarks which are
associated with given "tags", and rank the resources by the
number of users which have bookmarked them.

Many social bookmarking services also have implemented
algorithms to draw inferences from the tag keywords that are
assigned to resources by examining the clustering of particular
keywords, and the relation of keywords to one another.

Its increasing popularity and competition have extended the
services to offer more than just sharing bookmarks, such as
rating, commenting, the ability to import and export, add notes,
reviews, email links, automatic notification, feed subscription,
web annotation, create groups and social networks.

Why Social Bookmarking is important for marketers?

Suppose you just created your Website or Blog. Now What? Your
site needs to be spidered and indexed in the search engines. One
of the fast ways to accomplish this is via Social Bookmarks. By
bookmarking your own sites, your site will be indexed and have
an initial backlinks to jump up in the Search Engine Rankings.

Also in order to have a successful and profitable Blog or
Website you need traffic. There are many sources of information
regarding ways to bring traffic to your site, but Social
Bookmarking is one of the easiest ways with multiple benefits.

These methods are perfectly ethical and you shouldn't have any
concerns doing them.

Benefits of Social Bookmarking

Social Bookmarking can bring immediate traffic to your website,
as web 2.0 community websites such as Technorati, Digg, Reddit
and Tailrank provide almost immediate information on various
topics. These type of Bookmarking sites index and categorize
content usually faster than the major search engines. People
looking for the latest information on certain topics usually
refer to these types of services.

The benefit is two fold. They provide immediate traffic from
like-minded targeted viewers but also powerful backlinks to your
sites that bring positive SEO and Search Engine results.

In summary, social bookmarking has been created to bring
upfront the relevant information created and uploaded to the
internet. The beauty of the system is that users are the ones
who "vote" for the good content. In this way it's a sure way to
find the best stories and the best content in the front pages of
these sites. Therefore, the traffic bookmarking sites generate
has exponentially increased during the last years. Savvy
marketers are finding its way to get a share of this traffic.


About The Author: If you want to learn more on how to draw
traffic from social bookmarking and social networking sites, for
a limited time is available a suite of ebooks and resources on
Web2.0 marketing for a FREE Download at this link:
http://www.marketingsoftstore.com/web2.0/socialtoolkit.html