Battle of the Sexes Rages: Mate1 Survey Finds Men and Women Disagree
On What Turns Them On

Genders universally rank dishonesty and dirtiness top turn-offs;
online profile may get the date, in person appearance still seals the
deal

NEW YORK--(BUSINESS WIRE)--Mate1.com, the 15 million member intimate
dating site, polled its many users and asked them to reveal their top
dating 'turn-offs' and 'turn-ons' when evaluating a potential mate.
More than 3 million members of all ages responded, with results
analyzed this week by Mate1, a consistent Top Five Nielsen online
dating destination in the US.

More than 40% of women over men gave a thumbs up to a good sense of
humor, while men awarded 'dressing sexy" a 3-1 higher rating than
women. In addition, women went 5-1 in favor of 'romance', with more
men claiming an interest in intelligence than their female
counterparts.

"It's not surprising that the sexes continue to disagree, but it is
interesting to see what they disagree on," Liz Wasserman, co-founder
of Mate1 said. "With more US singles than ever before, online dating
continues its rise as the number one way to fully explore what you
want and don't want in a mate before the date begins," added
Wasserman.

Users marked 'poor hygiene' as the number one dating turn-off, with
women seeing it as a 'no date' fault 20% more often than their male
counterparts. Next in line came 'dishonesty', which women and men both
listed as second in terms of a 'no date' situation, approximately 9%
of women listing it more frequently than men.

"Daters know what they want, so Mate1 offers many ways to help people
find their type. We help eliminate some of the guesswork before the
meeting, but things like hygiene often can't be captured in words,"
said Wasserman.

About Mate1.com

Consistently ranked a Top Five online dating destination (top three in
Canada and the UK), Mate1.com's forte is to offer a global "intimate
dating" environment. Unlike "adult" and other mainstream sites, Mate1
caters to people seeking serious, as well as casual relationships; and
it doesn't censor all provocative details and images. With live 1-on-1
chat, voice recordings, personal photo galleries and detailed
profiles, Mate1.com makes it easy to find the right date. Founded in
2004, Mate1 has 15 million members, with tens of thousands joining
daily.