Global Forum on Intellectual Property Rights and Anti-Piracy Solutions
Held in Beijing; US Company Signs Breakthrough Global Media Gateway
Deal with the Chinese Government
BEIJING--(BUSINESS WIRE)--Nov. 16, 2005--The Chinese Institute of
Policy Studies (CIPS) and the China IPRP (intellectual property rights
protection) Coalition hosted an Anti-Piracy Global Forum on November
16th in Beijing China. This one day gathering initiates dialogue,
builds credibility and formally begins a process of seeking solutions
on how best to implement efficient IPR protection strategies for
China's emerging market and media/entertainment companies worldwide.
China is rapidly embracing the new technologies: it has now
successfully commenced the exploration of space and its companies are
becoming world leaders in many areas of technology. We are able to see
in China, in a number of fields what we call "leapfrogging" of
technologies and systems: it is easier for China to adopt new
technologies in various sectors because there are no legacy systems to
impede progress. China can move ahead faster. This is particularly
true with digital media.
Recognizing the importance of developing a secure IPR protection
strategy, the Chinese government in January of this year signed a
landmark global media gateway license with U.S. based company,
IDV-Global Media on Demand (IDV-GMOD). "With the explosion of
technology and the ability of consumers to access a wide range of
content, IDV-GMOD's technology architecture, market timing and
exceptional trade relationships in China offer a road map to bring
consumers and content providers an on demand vehicle for TV, movies,
sports and video game programming worldwide." -- Andrew Bienbrink COO,
IDV-Global Media on Demand.
China is taking a proactive leadership position by commissioning
IDV-GMOD a US based company to lead the pack in addressing IP piracy
issues. This landmark agreement places IDV-GMOD as the "gate keeper"
to the massive China IP and mobile media market. This is what CIPS has
considered to be a SOFT ACCESS which is done with the positive consent
and support of both China State affiliated companies and top China
government leaders.
As the economy of China develops, the rise of a larger middle class
increases exponentially. This growing middle class will search for new
entertainment options to spend their discretionary income. China is
developing a secured platform that will protect the IP rights of the
delivered media content. The evolution of IPR protection becomes
increasingly important for economic development and market growth.
Implementing proactive policy, enhanced technology and diligent
enforcement will be vital to long term success for these industries in
China and the global market.
China has other reasons to develop protection of intellectual property
rights. In 2008 China will be the focus of world attention as it hosts
the Olympic Games. The mascots and symbols for the Beijing Games have
just been released: they depend on protection in China and around the
world on trademark and copyright protection.
Many of the most valuable economic assets associated with the modern
Olympic Games are intellectual property rights -- for merchandizing,
broadcasting etc. We expect that the 2008 Olympics in Beijing will
also employ much advanced technology. The new technologies and the new
digital media systems are global propositions. This is positive
because it advances international exchange and cooperation. But it
also means that problems emerging in one country quickly become a
worldwide problem. We therefore need a common international approach
to problem solving. That includes the essential technical solutions.
Renowned U.S. sports attorney, Leigh Steinberg has been proactively
assisting in the development of professional sports and entertainment
programs in China. "Sports Leagues such as the National Basketball
Association (NBA), National Football League (NFL), Major League
Baseball and Premiership Soccer (U.K) require IP protection when
entering into a new territory. This forum shows the world that China
is taking the necessary steps to secure IP rights. By doing this,
China will help increase the massive sports movement that is already
underway in China." -- Leigh Steinberg, CEO of Steinberg Enterprises,
LLC. The IDV-GMOD "One World Media Platform" business model
efficiently provides content partners-studios, networks, broadcasters,
programmers, software developers with the tools to grow their base and
business.
In collaborative support of IDV-GMOD's "One World Media Platform"
California-based Media Rights Technologies (MRT) is participating in
the forum and has formed a strategic alliance to create solutions for
IPR protection. MRT creates and licenses software-based
content-control solutions, enabling the effective superdistribution of
any digital media content: educational, commercial or personal. Hank
Risan, CEO Media Rights Technology believes, "MRT's technology opens
the door to truly secure and distribute content across all digital
platforms from cell phones, computers and P2P networks."
This forum celebrates the relationship between new technology and
intellectual property protection worldwide. "We applaud event
organizers for assembling global leaders to address pertinent issues
affecting the Chinese broadband marketplace related to the development
of digital media delivery platforms, including peer-to-peer (P2P),
which is our primary area of interest. The potential for this forum to
benefit worldwide commercial development of file sharing and other
Internet distribution technologies is enormous." -- Marty Lafferty,
CEO of the Distributed Computing Industry Association (DCIA)
About Global Media On Demand, Inc.
After five years of business development, IDV-GMOD has completed a
breakthrough end-to-end broadband platform and strategy for global
media distribution. As the world moves from a fragmented Internet
information model to a seamless, inter-connected network, China, is
seeking a secure, scalable and complete solution. IDV GMOD has
positioned the secure provisioning of media, sports, and gaming
distribution between China and the US. IDV-GMOD is the only provider
entering this market with the right combination of content delivery
capability as well as official government policy relationships and
business partners within China.
IDV-GMOD (Global Media On-Demand, Inc.)
"Your Partner for Content Delivery to Consumers
World-Wide -- TV, Movie, Sports, Video Games."
For more information about IDV-GMOD please visit their website www.gmod.tv
Contacts
IDV-GMOD (Global Media on Demand)
Andrew Bienbrink, 86 13681319522 (Beijing)
press@gmod.tv
or
Corie Isbell, 916-267-3481
cisbell@issueonline.com
or
Vickie Braden, 310-402-3880
vb@adi2ude.com
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