Online Payment Systems in China - The New Market for High Competition
in the E-Commerce Industry

DUBLIN, Ireland--(BUSINESS WIRE)--Jan. 19, 2006--Research and Markets
(http://www.researchandmarkets.com/reports/c31183) has announced the
addition of China's Online Payment and Mobile Payment Development
Study in 2005 to their offering.


In recent years, along with the rapid development of internet and
mobile network, various e-commerce are emerging in multitude, making
people's life convenient and abundant. Online payment and mobile
payment which improve and develop e-commerce gradually become the main
payment modes of e-commerce.

According to CNNIC, in 2004 online payment and mobile payment occupied
43.5% of online shopping in China. In China, online payment began to
rise since the beginning of 1990s. Currently, online payment has
become the new competition hot spot of e-commerce market. Besides
banks, there are about over 20 mature third party payment companies in
China, however, among which no one can own an obvious advantage.
According to business mode, online payment can be divided into
prepayment, agency payment, online bank payment and online platform
payment. Third party payment which can prevent the cheat in the
process of electronic trade has become the mainstream of online
payment.

The domestic online payment is mainly established on the debit card
system, therefore, the payment risk problem can be controlled
effectively. But in the meantime the profit of domestic payment
service is also quite low, only taking 0.5%of the total volume.

Nowadays, handset begins to replace cash and credit card in the
payment of some shops, therefore the industrialization of mobile
payment application emerges accordingly. Recently, the volume of
circulation of bank card and handset users have separately amounted to
over 0.76 billion and over 0.3 billion, providing great business
potential for the development of mobile payment industry in China.
Along with the popularization of mobile content and application
charge, based on SMS, mobile payment has been accepted gradually,
owing wide customer base. But meanwhile, the in-depth application of
mobile payment is still in the market cultivation stage.

Currently, there are five access methods of mobile payment: STK; IVR
(Interactive Voice Response); USSD; WAP and WWW. At present, the main
methods are IVR, STK and WWW.

There are four varieties of mobile payment business mode: mobile
paying service, mobile wallet service, mobile banking service and
mobile credit platform. At present, the first three have been realized
application.

According to the different leading roles of industrial chain, mobile
payment industrial chain can be divided into three categories: mobile
operators-based industrial chain, bank-based industrial chain and
mobile payment operator-based industrial chain. The cooperation of
mobile operator and banks with the charge of mobile payment platform
by professional company, can avoid the congenital obstacle in the
fields of informational security, product development, resource share
etc when third party payment platform provider is taking part in. Also
it can realize the share and management of financial information
service as well as intermediate business of bank, and satisfy users'
requirements towards mobile payment service, information security.
Therefore this is the most suitable business mode for development of
mobile payment industry in China

Research Focus:

-- Online/mobile payment varieties and flows

-- Development and future trend of global and domestic mobile/online
payment market

-- Positive and negative factors of mobile/online payment development in China

-- Online/mobile payment industrial chains in China

-- Domestic main online/mobile payment business, flow and charge

-- Providers of main payment system

Topics Covered

-- Chapter One: Introduction of Mobile/Online Payment Industry

-- Chapter Two: Mobile/Online Payment Varieties and Business Flows

-- Chapter Three: Mobile/Online Payment Market Development

-- Chapter Four: Macro Environment of Mobile Payment Market in China

-- Chapter Five: Industrial Chain Analysis of Mobile/Online Payment in China

-- Chapter Six: Mobile Operators and Mobile Payment

-- Chapter Seven: Main Domestic Mobile/Online Payment Providers

-- Chapter Eight: Foreign Mobile Payment Providers

-- Chapter Nine: Conclusion

-- Selected figures and tables

Companies Mentioned

- Beijing Union Mobile Pay Co., Ltd. - Tecom Asia - China Dotman Co.,
Ltd. - Golden China Co., Ltd. - Shanghai Smartpay Jieyin Co., Ltd. -
Yeepay Co., Ltd - LianLongBoTong Co., Ltd.- Zhejiang Alipay Co., Ltd -
Capital Information Development Company - Universal iPayment China
Co., Ltd. - Beijing Cloudnet Internet Co., Ltd. - E.T Information
Power Co., Ltd. - Suntek Technology Co., Ltd. - Bewinner Communcation
- Unisphere Networks - LianLongBoTong Co., Ltd. - Mobipay - Simpay -
PayBox - NTT DoCoMo - SK Telecom - KTF - IBM - Nokia - HP - Ericsson -
Frontline Technologies (China) Co., Ltd. - Motorola

For more information visit http://www.researchandmarkets.com/reports/c31183.