Revenue Leakage Becomes Major Cause of Revenue Loss for Mobile
Operators -- Reaching $5.6bn in 2005


HAMPSHIRE, UK -- (MARKET WIRE) -- 01/18/06 -- A new report from
Juniper Research, "Revenue Assurance: Identifying Leakage &
Implementing Solutions," reveals that applications and content
services are increasingly bringing new forms of revenue leakage to
network operators. The Revenue Assurance programmes built to deal with
traditional forms of leakage from areas such as fraud, billing and
roaming, are now inadequate to deal with newer forms of leakage such
as those arising from data services, implementing 3rd party services,
IP, and premium rate services.


The research indicates that several new factors are causing revenue
leakage to grow, including:



-- The introduction of new technologies such as 3G, IMS (IP Multimedia

Subsystems);

-- Different operating systems and network elements;

-- New products and tariffs;

-- Sophisticated fraud methods with new services such as premium rate

services etc.



"Revenue leakages can take place throughout the revenue life cycle,
starting with product development and sales, to provisioning of
customers, network operation through to invoicing," says Arun Dehiri,
Analyst at Juniper Research. "The drip, drip, drip of revenue leakage
can build up to look more like a flood if operators fail to instil RA
throughout their organisation."


Stemming the Flow


Juniper Research has developed a 5 step framework which starts with
the operator orientating itself by evaluating its market positioning,
and moves to identifying and quantifying leakages, and then to
selecting and implementing solutions frameworks. This holistic
framework is in part based on best practices employed by several
operators, consultancies and vendors that Juniper Research has
conducted interviews with.


"Preventing and reducing revenue leakage is not achievable by simply
purchasing software solutions, operators need to adopt a holistic,
pragmatic framework when introducing a RA programme. This is crucial
if operators are to achieve a payback. Poorly implemented RA
programmes can cost operators more than the original revenue leakage
if they are not careful," Arun Dehiri concludes.


A free white paper and further details of the new study 'Revenue
Assurance: Identifying Leakage & Implementing Solutions' can be
obtained at www.juniperresearch.com, or via Michele Ince at
michele.ince@juniperresearch.com, Telephone +44 (0) 1256 830002.


Juniper Research provides analytical services to the global hi-tech
communications sector, providing analyst reports, consultancy and
industry surveys.