Borat… Either You Love Him Or You Don't
Author: E Cho

Humor is a rather peculiar genre of art. Literally speaking,
the term `humor' is defined as a quality to evoke amusement. A
very true fact regarding this is that not every brand of humor
is for everyone or in other words a particular situation that is
amusing for one can be utterly disgusting for another. Such is
the case with people like Rowan Atkinson, Verne Troyer or Sacha
Baron Cohen practice. Mostly with them things are either black
or white; you either love them or hate them…its hard to hold a
middle ground when it comes to Mr. Beans, Austin Powers or
Borat. If you have had the chance of watching movies featuring
any of these gentlemen, you would know what I mean.

Sacha Cohen is the man behind the characters of Ali G, Borat
and Bruno, but most people know him by his pseudo names better
than his real name. A London born, orthodox Jew, it is hard to
argue about the man's genius. Whatever he does, he does it in a
very realistic manner and this has been acknowledged by his
nomination for Oscar and Emmy, and the Golden Globe that he did
manage to take home for his film `Borat'. He has amused many
with his depiction of a Kazakh reporter and a different type of
acknowledgement came in the shape of anger from the Kazakh
government, for portraying them as a backward country.

After the hit movie he has now stepped up as a writer and is
again causing a stir with his book called `Borat: Touristic
Guidings to Minor Nation of U.S. and A. and...Glorious Nation of
Kazakhstan'. Going by one of Borat's interviews to Reuters, you
can be sure that he has come back with another offering laced
with his signature flavour.

The book is almost a continuation of Cohen's movie from last
year, though it is arguable how successful an attempt it would
be to translate his comic genius in to written form. It is said
to have some rather graphic sexual images that won't sit very
well with all; for in all honestly, here he does not have the
advantage of wooing the viewers with the idiosyncratic persona
of Borat and without that the images fall under the category of
vulgar and gross more than anything else, like the naked,
chained woman on page 43.

The book holds a rather cheeky comparison between the two
featured countries; his beloved Kazakhstan and U.S and A, in his
very own special way. According to Borat his book holds a lot of
value for his countrymen traveling to the minor state of U.S.
and A, with tips like where to dump their women, places to hunt
red Indians or best places to meet women and take their pictures
without them noticing; some handy tips for sure. Also it
highlights the salient features of his glorious country,
showcasing it as a worthwhile destination for prospective
visitors. Rumor has it, though, that Kazakhstan is planning a
movie of its own to undo the damage done to their country's
name.

Cohen uses his usual punch lines like selling women, rape and
fearing Jews but it's rather predictable than shocking. The book
is featuring amongst the best sellers lists and would be a good
read for the people who have the palate for this special brand
of humor.


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