Snoop Dogg, 3 Doors Down Headline Bud Bowl 2006
'Club 1620' at Tiger Stadium Hosts Gridiron Gathering
DETROIT, Jan. 11 /PRNewswire/ -- Hip-hop star Snoop Dogg and rock band
3 Doors Down will headline Bud Bowl 2006, two special concerts in
advance of the professional football championship in Detroit. The
concerts will be held at "Club 1620" at Tiger Stadium, a special
climate-controlled environment created for Bud Bowl 2006.
Budweiser and Bud Light will stage two of Detroit's must-see "One
Night Stand" events on Feb. 3-4, with doors opening at 8:30 p.m. Snoop
Dogg will perform on Friday and 3 Doors Down will perform Saturday.
Adult consumers 21 and older must have an invitation to attend these
concerts, which can be obtained through Budweiser promotions in area
bars, clubs and restaurants and through radio station giveaways. There
will be no invitations/tickets available at the door of Club 1620.
"The Bud Bowl events at Tiger Stadium will allow our friends in
Detroit to experience 'The Corner' one more time and will provide top
entertainment perfect for a championship weekend," said Phil Kazer,
region vice president, Anheuser-Busch. "Our company is also excited to
give Detroit sports fans a rare glimpse of Tiger Stadium, one of
sports greatest venues, by reopening it during this historic weekend."
Club 1620 will be situated on the infield of Tiger Stadium, enclosed
in a 132-foot by 230-foot climate-controlled expo hall. Guests will
enter at Trumbull Avenue and will be welcomed by Budweiser and Bud
Light ambassadors who will escort them into the entertainment area
where music, dancing and a light show set the tone for the evening.
Club 1620's intimate atmosphere will allow Bud Bowl guests to mingle
with scores of celebrities in town for championship weekend events.
Anheuser-Busch (NYSE: BUD) is now in its 18th straight year as the
exclusive beer category sponsor of TV broadcasts of the big game. The
company is scheduled to air the equivalent of 10 30-second spots,
including the coveted first ad after the opening kickoff during the
2006 game broadcast on ABC.
Bud Bowl 2006 is presented by Budweiser and Bud Light. The "King of
Beers" has sponsored the Detroit Lions for more than 25 years and
Budweiser and Bud Light are the "official beer sponsors" of 28 of 32
NFL teams. SOURCE Anheuser-Busch
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