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View Article  Branding, Branding, Brand-Ing? :: MSN Fails To Keep It Straight
Branding, Branding, Brand-Ing? :: MSN Fails To
Keep It Straight
Author: Rob Sullivan1

Sometimes you see promotions come along and ...   more »
View Article  Comparing Google's Search Franchise to McCormick's Spice Franchise
Comparing Google's Search Franchise to McCormick's Spice Franchise
Geoff Gannon

Google has a competitive advantage. In fact, one might even ...   more »