ENTREPRENEURS: Achieve more! 12 examples of Coaching and Consulting
that lead to SUCCESS.
J. Kenneth Ezra

Consulting

Consulting taps into the expertise of the consultant's
experience. The client gains valuable insight that would
normally take years and thousands sometimes millions of dollars
if they were to go down the same path. Consultants usually
charge a nominal fee compared to the information assets they have
gained throughout the years. They have thoroughly studied the
subject which entails thousands of dollars and hundreds of hours
in information. They have met with industry leaders as well as
"on the street" professionals so they have a good beat on what's
currently going on. They have a history even if just short
history of the last cycle in the industry. Consultants may
concentrate on techniques and raw resources they freely give as
part of the sessions. Some consulting may only consist of one or
two meetings, but if you're taking notes they could make your
next project a success.

Consultants do not give legal advice but may save you from
needing it. Or they may suggest you seek it. Whereas your
attorney should be cautious as to not give business advice (which
happens all too often especially in real estate), your consultant
has very little "power over your affairs" so conflicts are easily
avoided. Seldom does a consultant run into a "conflict of
interest" problem with their client but some align their
resources to solve a problem. Consultants are used because it
is not always black or white and they can help navigate through
the grey and help you use an attorney to achieve your goals.
Consultants are often the people who create turnkey packages
together at a really good price. They tend to see the same
mistakes and figure to come up with a product that helps
thousands instead of one-on-one maybe a hundred or so.

My personal experience indicates my consulting is roughly 75%
information, techniques, and resources. The other 25% is
encouragement, reinforcement and follow-up.


Examples of Consulting Clients:

Example#1

A seasoned Los Angeles investor sought my help with a difficult
situation with an apartment building in Hollywood, Ca. The old
owner is meddling with his tenants. Client question: How do I
resolve this issue?

Example#2

A large property management company needs to make more money off
their tenants. More money for their managers and do this with
little effort on their part without increasing their legal
exposure. Client question: Is their a system, product or service
that we can implement that can achieve our goals?

Example#3

A Los Angeles family has acquired several rental properties over
the years. One in particular has been neglected and they want to
know the best way they can get rid of it. Client Question: How
do we sell the property smoothly?

Example#4

A Long Beach real estate investor loves her area. She has run a
moderately successful advertising campaign but has hit a wall.
After reviewing her customers she knows there is money to be made
but now has limited funds to turn a profit. Client Question:
Which direction should I go?

Example#5

An attorney has given up on a realtor who just can't seem to get
the job done on several rental properties in San Bernardino.
These require management, light rehab and ultimately somehow
turning a profit. Client Question: Can several properties in the
desert be packaged to make money with little involvement and
management?

Example#6

A Chicago investor has put a property under contract. He needs
money and an exit strategy. There are some problems put he's too
busy to figure them out. He and his wife work full time, they
own 2 other rental properties but time is ticking. Client
question: Is this a good deal and what is the right exit
strategy?

Example#7

The City of Los Angeles has a landmark building that they leased
to the fiber optic industry. With the neighborhood changing the
property could be used as a market or such. Client Question: Are
their private investors with the ability to convert this landmark
building into a useful private project for the community to add
value?

All were given creative techniques, resources and even my own
hands-on to solve their problems and produce Win-Win-Win.


Coaching

Coaching is a co-creative experience with the client and coach.
They both adventure step-by-step uncovering new information and
solutions. The coach creates a comfortable non-judgmental mirror
to help the client see another perspective on their own
situation. Some of the greatest personal achievers have and use
coaches throughout their careers. The coach definitely
encourages, and challenges the client to push through barriers
but is careful not to define or evaluate for the client. This
wonderful journey is for the client to experience.

The coach is not used to find solutions but rather bring to light
the solutions already in plain view or hiding behind some fear or
other barrier. The coach easily sees it and helps the client to
get there on their own. Great athletes explain their experience
with their coach very well. They attribute the coach, in helping
them see the solution which allows them to raise the stakes on
their own challenges after conquering such problems they achieve
greatness in their fields. Coach are often writing inspirational
books and holding seminars to help others achieve more.

My personal experience indicates my coaching is roughly the
opposite of consulting, 75% encouragement, giving other point of
view, reinforcement, acknowledgement, and follow-up. The other
25% is information, techniques, and resources carefully given so
the client can find the real solutions.


Examples of Coaching clients:

Example#1:

A filmmaker wants to get his film more publicity and exposure.
He has some local stars and the whole film is in the box. He
hired an entertainment attorney, for $7000 who was supposed to
shop it around and sell it.

Example#2:

A musician has just landed with a great band. They are touring
the country and he wants to use this as an opportunity to launch
his own career.

Example#3:

A retired professional athlete in organizing his media ventures.
After his professional days were over he was invited on sports
talk shows and various other media outlets. However, over time
that fizzled and he found himself flat.

Example#4:

A former restaurant owner wants to concentrate on real estate.
He believes he can do this but is afraid of the change of
industry and the learning curve.

Example#5:

A successful San Fernando Valley realtor has spent years of
pounding the pavement. She has fierce competition and needs to
get a firm piece of the pie.

All my coaching clients are treated with a specialized respect to
their needs as they move to the top of their fields. All of them
have a measurable amount of success and know they want to achieve
more.


Coaching and Consulting clients. Different needs but same
results: moving step-by-step to the top.

I'm running an experiment on the newest information marketing
website turnkey system. In this system, free modules on internet
marketing that I definitely use. The system advertised the
typical promises: "help you make money from home with very
little money, time and offers plenty of solutions that can cover
most of your knowledge deficiencies." A current example to show
anyone who is interested about home based turnkey systems: view
an experiment system. See the bank statements to view how
profitable or not so profitable.

Follow the money at http://howtocreateonlinemillionaires.com



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J. Kenneth Ezra is a writer, real estate consultant,
producer and Elite Success Coach. His articles have
been read by thousands of people looking to do better
and make more money. All parties win or no one wins.
International Coaching Federation Member #1020768
Follow the money at http://howtocreateonlinemillionaires.com