AOL and GSN Join Forces for 'World Series of Blackjack'
New Blackjack Area on AOL.com Offers Players the Exclusive Opportunity to
Enter for a Chance to Win a Seat at the World Series of Blackjack Tournament
Featuring a Million-Dollar Prize Pool
Through New Partnership, AOL to Also Offer
GSN's Online and Interactive TV Games
NEW YORK, Jan. 13 /PRNewswire/ -- AOL has partnered with GSN, the
Network for Games, to create a new blackjack area on AOL.com. Coming
in April, the new blackjack hub will offer free Blackjack gameplay,
tips from the pros and -- during the show's airing in June --
exclusive behind-the-scenes video content from GSN's "World Series of
Blackjack" TV show. In addition, Blackjack fans can visit
www.aol.com/blackjack beginning January 19 to enter for a chance to
win a seat on the GSN television series "World Series of Blackjack"
and compete for the million dollars at stake.
"The World Series of Blackjack" will consist of 13 one-hour weekly
episodes which will begin airing in June on GSN. As part of the
partnership, GSN will direct viewers of "World Series of Blackjack"
and its "Casino Night" programming on Monday nights to the new
Blackjack area on AOL. The "World Series of Blackjack" program will
also be promoted across relevant sites on the AOL network including
AOL Games, AOL Television, AOL Vegas and more.
January 19 through February 7, Blackjack fans can visit
www.aol.com/blackjack to enter for a chance to win one of eight
eight-day/seven-night trips to Las Vegas where the winners will play
in a qualifying Blackjack tournament taped exclusively for AOL. The
two finalists of this qualifying tournament will be among 40 players
competing for a piece of the million-dollar prize pool at the "World
Series of Blackjack" at the Las Vegas Hilton. The grand-prize winner
receives $500,000 and all 40 players will be compensated. AOL-selected
participants will be prominently featured on the "World Series of
Blackjack" program, appearing on one to four episodes depending on
their performance, and will be profiled in player background segments.
GSN will also provide exclusive footage to AOL featuring the "Vegas
experience" of the AOL players.
In addition to the "World Series of Blackjack" promotion, GSN's online
& interactive TV games such as Lingo, Ballbreakers and others will be
made available on AOL Games at www.aol.com/games.
"Casino games such as blackjack and poker have become wildly popular
among mainstream audiences and that trend is reflected on AOL Games,"
said Ralph Rivera, Vice President and General Manager, AOL Games. "AOL
is excited to join forces with GSN to give blackjack fans fun
exclusive content and unique community interaction, as well as the
only online resource where they have a chance to win a seat at the
World Series of Blackjack."
"This is a great partnership with AOL to provide their winners with a
chance to compete in the first and only Blackjack tournament on
television," said Dena Kaplan, Senior Vice President of Marketing,
GSN. "As GSN is the leader of interactive TV games, it makes perfect
sense to join forces with AOL to promote the World Series of Blackjack
on their robust game site."
In addition to its new Blackjack area, AOL recently partnered with
Harrah's Entertainment to create a "World Series of Poker" hub on
AOL.com, which features free poker games for players of every skill
level, and opportunities for players to win a seat at "World Series of
Poker" events. AOL also recently launched "AOL Vegas," a new Las Vegas
destination dedicated to all things Vegas from casino games, travel
planning and original programming.
About AOL Games
AOL Games provides access to unique and exclusive high-speed and
narrowband programming features for online, PC and console gamers, and
provides more than 150 online games to approximately 8 million game
fans per month.*
About America Online, Inc
America Online, Inc. and its subsidiaries operate a leading network of
Web brands and the largest Internet access subscription service in the
United States. Brands include the AOL(R) service, the AOL.com(R)
website, and the AIM(R), MapQuest(R), Moviefone(R), Netscape(R),
CompuServe(R) and ICQ(R) services. America Online offers a range of
digital services including the TotalTalk(R) voice service. The company
also has operations in Canada and Europe. America Online, Inc. is
based in Dulles, Virginia, and is a wholly owned subsidiary of Time
Warner Inc.
About GSN
GSN, the Network for Games, is the only U.S. television network
dedicated to game-related programming and interactive game playing.
The network features game shows, reality series, documentaries and
casino games. GSN is the industry leader in interactivity and as such
allows viewers a chance to win prizes by playing along with GSN's
televised games via GSN.com. Reaching 57 million Nielsen homes, GSN is
distributed in the U.S. through all major cable systems and satellite
providers. The network is jointly owned by Sony Pictures Entertainment
and Liberty Media Corporation. For further media information, visit
GSN's press website at corp.gsn.com.
* comScore Media Metrix, November 2005 SOURCE GSN
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