The Dangers Of Thinking Too Big And Too Broad
Author: Jason Tarasi

Planner before him… he sits puzzled… wiping sweat from his
brow. Fighting off an overwhelming feeling of combined fear,
wonder, dread and ambition he slowly flips through the pages as
he watches the clock counting the hours left in the day.
Twenty-four of them – twenty-four hours a day is all he has.
How should he spend them?

Should he finish the website launch that is so close to being
completed, or should he work on the e-book that is sure to
replenish the dwindling balance in his bank account?

If that site gets indexed by the end of the month, surely the
advertising dollars will compensate for the software programmer
he hired for product development, but without the money the
product launch won't happen. If he wants that e-book finished
he'll have to do it himself, no money is left to outsource it.
The domain for the content site is about to expire. Should he
give it up or renew it?

Distraught, he decides to take the weekend off. Maybe a little
leisure time will help him to think clearer.

Internet marketing is so filled with opportunity and it is
still evolving, so constantly new possibilities for making
money online arise. It is so easy to get caught up in the
potential, starting a new project before a previous one is
finished, deciding that a new idea is better than an old one…

The result is becoming financially strained, motivationally
misdirected and physically and mentally worn out, all the while
accomplishing nothing.

Each and every project you pursue demands focus and dedication.
If you are going to make it happen, you've got to commit the
resources, both time and money, and see it through.

As new ideas and opportunities arise take note of them, but
don't go off on a tangent trying to bring them to fruition when
you've already got all your irons in the fire. Thinking too big
and too broad leads to spreading yourself too thin and,
ultimately, to failure in e-business.

Think about it for a moment. If you aspired to open a brick and
mortar muffler shop in your town, would you even consider buying
into a restaurant franchise before the shop was established?

Not likely. Why?

Because opening a muffler shop and a restaurant simultaneously
would place too much of a demand on your resources – both your
time and your finances. While it may be easier and less
expensive to start on online marketing venture, the
concentration required is equivalent. So always take that into
consideration and your success is sure to unfold before your
eyes


About The Author: Jason Tarasi publishes the reciprocal links
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